Great interview of Dr. Bechara Choucair, Commissioner of the Chicago Department of Public Health.
Audio here:
Here’s a snip:
Considering food-borne illnesses can cost $2 to $4 billion annually, and can affect 55 to 105 million people every year in the U.S., finding out about what’s causing them is an important public health issue.
“We knew that we needed to figure out a more effective way of listening to residents and really act on their complaints. And when we realized that the majority of people are not picking up the phone and letting us know that they’re getting a food-borne illness, but still going and talking to Twitter, we tried to figure out how can we leverage that,” Choucair says.
