We conducted our ninth Civic User Testing Group as a part of a grant from the John S. and James L. Knight Foundation to build communication strategies to engage with targeted communities through Foodborne Chicago, an app that searches Twitter for tweets related to food poisoning and helps report these incidents to the Chicago Department of Public Health.
Here are the outcomes we will achieve through the Knight grant:
This project will result in improved communications strategies for targeting key cultural groups on social media. The team will conduct research activities to identify the best approaches for communicating with these groups, implement and test new strategies in Food Bourne software and release a report with the findings of the research.